WOLDA – Worldwide Logo Design Award

WOLDA – Worldwide Logo Design Award

WOLDA – Worldwide Logo Design Award

WOLDA is one of the most prestigious and globally recognized graphic design competitions, focused on honoring the finest logos and trademarks designed across the world. This high-profile award is built upon the success of Eulda, the European Logo Design Annual, which it has now replaced. While Eulda was a celebrated platform for European logo designers, Wolda has expanded its scope to acknowledge the best designs on a global scale, offering a unique opportunity for designers from all over the world to showcase their work in an international arena.

The Wolda award celebrates the power and impact of logos and trademarks as essential tools for identity and branding. Logos serve as the face of companies, products, and organizations, and the competition recognizes how these visual elements are used to communicate values, evoke emotions, and leave lasting impressions on audiences. Each year, the competition draws a wide range of submissions, from global corporations to local businesses, all seeking to earn recognition for their innovative and effective designs.

Wolda’s judging process is both comprehensive and impartial, designed to ensure a fair evaluation across various criteria. The competition features a three-tiered jury consisting of 30 expert judges. The first tier includes 10 leading design professionals, each of whom brings extensive expertise in graphic design and branding. The second tier comprises 10 marketing managers from some of the world’s most influential international clients, who evaluate designs for their marketability, branding effectiveness, and commercial appeal. Finally, the third tier consists of 10 members of the public, selected to represent the wider consumer base, ensuring that the logos resonate with a diverse audience and are impactful in everyday settings.

The selection of this diverse panel of judges ensures that every winning design is thoroughly examined from multiple perspectives, making Wolda one of the most inclusive and well-rounded design competitions. The jury is carefully chosen through partnerships with renowned global organizations such as Icograda, Aquent, and Consumers International. Icograda, the International Council of Design, plays a key role in selecting the professional designers on the panel, while Aquent, a global creative talent agency, ensures the inclusion of top marketing professionals. Consumers International, a global network advocating for consumer rights, contributes by providing public representatives who offer a consumer-centric view of the logos.

By blending the expertise of design professionals, the insights of marketing experts, and the perspectives of everyday consumers, Wolda aims to highlight logos that not only demonstrate artistic and creative excellence but also exhibit the capacity to engage and communicate effectively with diverse audiences. The competition celebrates logos that are memorable, timeless, and impactful, showcasing the essential role of design in branding and identity.

Wolda’s commitment to global recognition means that winners receive significant exposure and credibility in the design industry. The competition offers designers the chance to gain global acknowledgment, elevate their portfolios, and engage with an international community of creatives and industry leaders. Winning a Wolda award is a mark of excellence, signaling that a logo has successfully met the highest standards of design innovation and branding strategy.

Through Wolda, the Worldwide Logo Design Award continues to shape the future of graphic design by promoting outstanding logos and trademarks that resonate on a global scale. It remains a beacon of creativity and an essential event in the design world, celebrating the transformative power of logos to shape the visual language of our time.